Diagnosis of the reasons why Serra da Capivara National Park attracts a low number of visitors

Abstract

ABSTRACT: This work aims to create a diagnosis of the reasons why Serra da Capivara National Park, World Heritage Site, and with excellent infrastructure, attracts a small number of visitors. Although Tourism is perceived as an important economic alternative in the world, in São Raimundo Nonato there are still a series of obstacles that hinder the development of tourism as a vector of socioeconomic modernization. A recurrent problem is the discontinuity of the federal management of Tourism, but on a municipal scale the absence of any systematic planning of public policies and tourism promotion actions hinders any movement to value local tourism. The market still overvalues ​​beach tourism in the Brazilian Northeast and undervalues ​​the potential of the hundreds of archaeological sites found in our research site. The methodology used consists of analyzing official documents and comparing them with the reality experienced in São Raimundo Nonato. Therefore, 24 obstacles to the development of local tourism and its transformation into a true economic alternative for the population were listed. In short, the difficulties related to the impossibility of transforming Tourism into an economic alternative for that semi-arid region basically refer to the lack of planning by the three spheres of power.